Editorial Standards

Topics are scored against four dimensions: winnable in search, commercially relevant to a Lifefy Health Assessment, defensible against our peer-reviewed sourcing standard, and regionally specific to India or Australia. Generic global content is declined. The full topic queue is maintained editorially and refreshed weekly from Google Search Console, reader questions, and clinician feedback.

Every article carries a named human author with verifiable credentials. Author bios live at About Lifefy with links to each writer’s public profiles. We do not publish anonymous or pseudonymous content on lifefy.ai. Drafts may use AI assistance for research and outlining; final voice and clinical framing are human-written and reviewed.

Every clinical article is reviewed by a medical professional registered with the relevant regulator: NMC in India, AHPRA in Australia. Reviewer registration numbers are published on each article’s byline and on the reviewer’s bio page. Reviewers can request revisions or block publication. The reviewer’s name on an article is a clinical sign-off, not a marketing endorsement.

All factual claims cite peer-reviewed sources inline in (Author, Journal, Year) format. We prefer Tier 1 medical journals (NEJM, JAMA, Lancet, BMJ, Nature, Circulation, Diabetes Care, Hepatology), Indian cohort studies (ICMR-INDIAB, CARRS, INTERHEART South Asia), and Australian cohort data (AusDiab, 45 and Up Study, AIHW). We do not cite news articles, wellness blogs, press releases, or supplement company websites as primary sources.

Articles are reviewed at least every 12 months. The “Last reviewed” date on every article reflects the most recent clinical sign-off. When research changes our guidance, we update the article in place and note the change. We do not delete articles silently; corrections are explicit.

Lifefy does not accept payment from pharmaceutical or supplement companies for editorial content. Medical reviewers disclose any consulting or financial relationships annually on their bio pages, and recuse from articles where a conflict applies. Lab partner relationships are disclosed on lab-comparison articles.

We correct factual errors transparently. If you believe an article contains an error, please email admin@lifefy.ai with the article URL and the specific claim. We aim to respond within five business days and to update the article within ten.

Lifefy content is informational. It is not a medical diagnosis, prescription, or substitute for personalised clinical advice. Always discuss changes to your health, medication, diet or exercise with a qualified healthcare professional. In an emergency, call 102 or 112 in India, 000 in Australia.